So far this year we saw a number of new and continuing marketing trends. A few of these marketing trends solidified themselves while others emerged and took the place of older trends that faded away due to being ineffective or outdated. Here are some of the biggest trends of so far in 2015 and what…
Secrets of online marketing are not as simple as one plus two equals three. There are a lot of tricks and tips to make the most of it, and how it can benefit your company. What works for one company is not going to work for all of them, and the same approach for two…
Now’s the time to start thinking about the next year of your online marketing efforts. It’s important to keep marketing trends (and online user practices in general) in mind as you make these decisions in order to get the most for your marketing dollar. This year is going to see an increase in online marketing…
It is always fun to entertain a hypothetical scenario, especially one that could prove to be true at some point in your future. You may find yourself in a situation in which you need to turn around a marketing plan within twenty-four hours. Imagine yourself giving a presentation to investors on the state of your…
To really find out if you are see strong online marketing effectiveness and are succeeding in what you’re setting out to do, you need to regularly check in with your progress to make sure your investment is performing the way you want it to. Checking in on your campaigns requires measurements, numbers, goals, and a few…
Let’s assume for a moment that your business hasn’t yet made its debut into the online marketing world. We hope that’s not the case! But if it is, it’s not the end of the world, and it actually may be an opportunity. If you happen to be in this situation, luckily there are some things…
There are a lot of difficult things about online marketing and online marketing tools. Initiating a campaign, planning it out, executing that plan, and monitoring your progress can all be quite challenging, though each is ultimately rewarding in how it helps build your business. Building and filling your online marketing toolbox is even more rewarding,…
Cold calling. That necessary evil of sales, in which new customer prospects are called in masses and given a standard sales pitch in the hopes that the message will reach those few whose needs may coincide with the call – that traditional method of selling is broadly on the decline these days. But is that…
As a CEO, you have to make a lot of decisions and have an ear in every department, and when something falls through the cracks you have to react to patch up the problem. Luckily, there is a universal quick fix to most online marketing issues, and these seven circumstances will show you exactly how…
Here are Five of the Most Common Problems Businesses Have With Online Marketing Everyone slows down from time to time, and your online marketing strategists are no exception to the rule. When that happens, there are several causes and effects that can be suspected to be involved in the situation, but you don’t have to…
